7+ Best Local SEO Software & Tools 2024 (For Higher Ranking)

Choosing the right SEO software is essential to your local business.

From improving your online presence to increasing your local visibility, the best local SEO software can help you achieve your goals.

In this article, I reviewed the 7+ best local SEO software to help you make an informed decision.

If you’re looking for the best local SEO software for your business. My favourite pick is SEMrush, it has all the major features needed to boost your visibility.

Did you know that around 46% of all Google searches are seeking local information?

As such, implementing a comprehensive local SEO strategy can be vital to your business’s success.

To help you get started, we have a list of the 7 best local SEO software options that can give you a boost in your online visibility, leads and sales generation processes.

So, without further ado, check them out.

What Is The Best Local SEO Software to Try?

Here are my top picks for the best local SEO software to try out:

1. SEMRush

All-in-one SEO Solution

SEMrush is a perfect all-in-one SEO tool to add to your toolbox if you’re a business owner looking to boost your business rankings online.

With SEMrush, you can conduct local keyword research to find the most relevant search terms for your industry and location. This helps you optimize your website and content for the right keywords and drive more targeted traffic to your website.

Additionally, SEMrush provides a comprehensive local SEO audit that helps you identify any technical issues that may be holding you back in local search results.

This allows you to fix those issues and improve your local search engine rankings.

You can also track your local search engine rankings with SEMrush and analyze your competitors’ local SEO efforts, gaining valuable insights for improving your own strategy.

Overall, SEMrush is an incredibly powerful tool that can help you increase your visibility in local search results and drive more targeted traffic to your website.

If you’re serious about improving your online presence and attracting more local customers, then SEMrush is a must-have tool for your business.

Key Features:

• Local keyword research: Identify relevant keywords for your local business to optimize your website and Google My Business page.
• Local citation building: Find and fix inconsistencies in your business’s online directory listings to improve local search visibility.
• Backlink analysis: Analyze your website’s backlinks and those of your competitors to identify link-building opportunities.
• Local SEO audit: Analyze your website and Google Business Profile page to identify local SEO issues and opportunities for improvement.
• Keyword research: Find relevant keywords and their search volume to optimize your website content and increase organic traffic.
• Local rank tracking: Track your local search engine rankings for targeted keywords to monitor your local SEO efforts.
• Site audit: Run an in-depth audit of your website to identify technical issues that may affect your website’s search engine ranking.
• On-page SEO analysis: Identify technical issues and areas for improvement on your website pages, such as title tags, meta descriptions, and content optimization.

Pros:

• Robust features and functionalities
• User-friendly interface
• Excellent customer support

Cons:

• The least plan is almost a hundred bucks a month

Pricing:

SEMrush offers three pricing plans on their annual plans:

• Pro ($99.95/month)
• Guru ($191.62/month)
• Business ($374.95/month)

Get a 7-day free trial to try all features (FREE).

Bottom Line

SEMrush is a great choice for business owners who need a wide range of SEO tools, all in one piece and are willing to invest in a premium tool.

Get Started With SEMRush.

2. BrightLocal

One of the top local SEO solution options is BrightLocal.

This software offers a suite of tools to help businesses manage their local search presence, including local listing management, reputation management, and local search rank tracking.

With BrightLocal, businesses can monitor their rankings in local search results and identify areas for improvement.

The software also provides detailed reports on local search performance, allowing businesses to track their progress over time.

3. Moz Local

Another leading local SEO software is Moz Local.

This platform offers a range of tools for managing local listings and improving local search performance.

Moz Local enables businesses to update their business information across multiple platforms, ensuring that their listings are accurate and consistent.

The software also provides insights into local search trends and helps businesses identify opportunities to improve their local search rankings.

4. Birdeye

Birdeye is a comprehensive local SEO platform that helps businesses manage their online reputation, improve their local search rankings, and increase their online visibility.

The platform offers a range of features, including reputation management, local listing management, social media management, and customer experience management.

Birdeye also provides businesses with real-time insights into their online reputation, allowing them to make informed decisions about their online presence.

5. Yext

A fifth local SEO software option here is Yext.

Yext offers a range of tools for managing local listings and improving online visibility. Yext enables businesses to manage their listings across multiple platforms, including Google, Facebook, and Yelp. The software also provides insights into local search trends and helps businesses identify opportunities to improve their online presence.

6. SE Ranking

SE Ranking is another popular local SEO tool that offers a range of features to help businesses improve their local search rankings.

The platform provides businesses with a comprehensive analysis of their website, identifying areas for improvement and providing actionable insights to help them optimize their online presence.

SE Ranking also includes a range of features, such as keyword research, competitor analysis, and backlink monitoring, to help businesses stay ahead of their competitors.

7. Vendasta

Vendasta is an all-in-one local SEO platform that offers a range of features to help businesses improve their online visibility and attract more customers.

The platform includes local listing management, reputation management, social media management, and SEO reporting, among other features.

Vendasta also provides businesses with real-time insights into their online presence, allowing them to make informed decisions about their local SEO strategy.

8. Georanker

Georanker is a local SEO tool that specializes in local rank tracking. The platform allows businesses to track their local search rankings for specific keywords, providing them with real-time insights into their local SEO performance.

Georanker also includes a range of features, such as competitor analysis and keyword research, to help businesses stay ahead of their competitors.

9. Synup

Synup is a popular local SEO platform that offers a range of features to help businesses manage their local search presence.

Some of the key features of Synup include local listing management, reputation management, and local search rank tracking.

With Synup, businesses can ensure that their business information is accurate and consistent across all online directories, search engines, and social media platforms.

Another key feature of Synup is its local search rank tracking tool.

With this tool, businesses can track their local search rankings and monitor their competitors’ rankings as well.

This can help businesses understand where they stand in the local search landscape and identify opportunities to improve their rankings.

10. Surfer Local

Surfer Local, a local SEO tool that offers a range of features to help businesses optimize their local search presence.

One of the key features of Surfer Local is its local keyword research tool.

With this tool, businesses can identify the most relevant keywords for their business and optimize their content accordingly.

In addition to local keyword research, Surfer Local also offers on-page optimization tools that can help businesses optimize their website for local search. This includes optimizing meta tags, headings, and content for local keywords.

Surfer Local also offers a local search audit tool that can help businesses identify areas for improvement in their local search presence.

This can be particularly useful for businesses that are just getting started with local SEO and want to ensure that they are following best practices.

Best Local SEO Software Summary

Local SEO software is essential for businesses that want to improve their online presence and increase their visibility in local search results.

The best local SEO software options must offer a range of features to help businesses manage their local search presence, including local listing management, reputation management, and local search rank tracking.

By using this software, businesses can monitor their local search performance, identify areas for improvement, and track their progress over time.

With the right local SEO software, businesses can attract more customers and drive better results in 2024 and beyond.

To summarize, the best local SEO software is:

• SEMRush: Overall Best – All-in-One SEO Solution
• BrightLocal: Best For Local SEO Trackings

Have you used a local seo tool recently?

What was your experience like?

Share with me in the comments below.